Marketing Services

Many things start happening when you decide to sell your home. You need a Realtor who will take charge of the process and make the experience as free of turmoil as possible.

We will coordinate the sale in full service mode – attending to the details – from A to Z. We will utilize our resources and all marketing options deemed necessary to sell your home for the highest price and at the best terms. You can relax and attend to your busy life, while we take care of the details of the sale of your home.

As our commitment to you we will:

  • Provide you a market analysis to help you understand your home’s value
  • Market your home on the MLS/MRIS
  • Post your home on top Internet sites
  • Place a traditional white post For Sale sign in your yard
  • Provide a secure lock box to enhance accessibility to interested buyer agents
  • Provide colorful brochures as handouts for your home
  • Provide a multi-picture home tour of your home on several web sites
  • Provide you access to your password-protected online file so that you may track your transaction and have 24/7 access to all your documents
  • Show the property to interested buyers
  • Provide post showing feedback
  • Let you cancel anytime using our Easy Exit Agreement
  • Qualify the buyer’s financial abilities before you sign a contract
  • Negotiate the contract to ratification to get the highest price and best terms for our sellers
  • Follow up and coordinate through settlement including inspections, title work, appraisals and financing
  • Solve problems and strive to make the process smooth and easy for you
  • Review HUD closing settlement statement with you (Net proceeds statement)
  • Be available to you for post settlement questions and follow up

To further customize our services to your needs, we offer the following additional marketing services:

  • Classified advertising
  • Display advertising
  • Open houses (3-hour open house on Saturday or Sunday)
  • Home warranty programs
  • “Just Listed” announcement mailer

We will coordinate the sale in full service mode – attending to the details – from A-Z. We will utilize our resources and all marketing options deemed necessary to sell your home for the highest price and at the best terms. You can relax and attend to your busy life, while we take care of the details of the sale of your home.

SELLING PROCESS

1. Photography – Every property will be photographed inside and out by using the latest professional digital cameras, lenses and lighting. Up to 50 high-resolution digital photos of the home will be taken. A staff member will be contacting you to set up an appointment. The session lasts approximately 45 minutes. We will select and stage the rooms for the photo shoot. Unfinished areas, storage areas, and closets will not be photographed.

2. Realty Network Staff – The Listing Department will call you to introduce themselves and obtain showing instructions from you. Our staff will be working with you during the entire listing process. They will follow up with all of the agents who have shown your property and will call or e-mail you with feedback.

3. Signage – The Realty Network sign will be posted on your property. At this time, after receipt of keys, we will install a lockbox. Your photos will be uploaded to our website (www.realtynetwork.com).

4. Advertising – Your home will be entered into the MLS System and we will begin advertising your property in all of our major publications and websites. We will create brochures and fact sheets as needed. We will also design, prepare, print and distribute postcards featuring your property. Showings may begin as early as 9:00am. You will also be given a password for the 24 hour feedback website, where you will be able to access your home’s feedback 24 hours a day.

5. Open House – If you choose to have an Open House, it will occur Saturdays or Sundays between 1:00pm – 4:00pm.

Ongoing market activity is something we keep a close eye on for you…

  • Monitor showing activity daily; analyze agent and buyer feedback on showings to determine market response to price, condition, location, etc.
  • Provide analysis of agents and buyers feedback and market response to seller.
  • Monitor the market daily for any new and sold listings in the area that would affect the market position of this property.

AFTER THE SALE

Once Your Home is Sold (contract is signed and ratified) we will take care of all the arrangements necessary in order to get the deal to the settlement table successfully…this checklist highlights some of the activities that go on before settlement occurs.
These items are monitored and executed promptly…

Contract is ratified
Change status on MLS from “Active” to “Contingent”
Check contract to ensure availability of Disclosure/Disclaimer form
Deliver Contract to Buyer, Seller, Other Agent, & office w/ coversheet
Call to schedule home inspection. Coordinate and track progress.
Call to schedule radon inspection. Coordinate and track progress.
If required, schedule and coordinate other Inspections
Track removal of Inspection Contingencies
Check for any credit concessions for inspection contingencies
Deliver earnest money check to attorney with contract
Order SOLD Banner and change status to Contract Status
Review file to check for loan application
Check for preliminary Lender letter
Coordinate logistics of Appraisal and inform seller
Make sure loan approval has been obtained
Check File for Home Sale/ Feasibility Study/ Third Party Approved/ Gift Letter
Check file for Master Plan
Order Termite Inspection
Ensure Termite Report is received and faxed to attorney
Order HOA/Condo Documents
Deliver HOA/Condo Documents to buyer/buyer’s agent
Order Home Owner’s Warranty
Send Home Owner’s Warranty to attorney
Schedule Settlement Date and time
Send Settlement Letter to seller (w/directions)
Send Settlement Letter to buyer (w/directions)
Send Admin Fee letter to attorney
Obtain Power of Attorney if necessary
Deliver Home Owner’s Insurance Policy to Lender
Notify Utility Companies
Inform Seller to obtain water meter reading, and Certified Funds
Schedule Pre-settlement walk-thru
Notify Seller/other agent
Notify Buyer/other agent
Schedule Post settlement walk-thru
Confirm move out date if Post-Settlement Occupancy will occur
Coordinate sign removal
Remove lockbox and put keys in file
Obtain any available Receipts